Creation of the House JEAN-LOUIS SCHERRER by Mr Jean-Louis Scherrer, located at the 182, rue du Faubourg Saint-Honoré in Paris.This former classical dancer had obtained a diploma from the Chambre Syndicale de la Couture Parisienne and then had been trained in the excellence of couture and the very Parisian elegance by his master Christian Dior.
JEAN-LOUIS SCHERRER moves at the 51, avenue Montaigne and launches a Ready-to-Wear line, JEANLOUIS SCHERRER BOUTIQUE, headed by the Couture House. His prestigious address became a lavish kingdom « where everything evoked fluidity, softness, and virtuosity… and was inspired… ». JEAN-LOUIS SCHERRER's jackets and cocktail's draped dresses in animal prints, floral and spotted prints become classics.
The house launches the first fragrance, "JEAN-LOUIS SCHERRER", followed by two others, "SCHERRER 2" (1986), "NUITS INDIENNES" (1994). The house dressed the greatest names: the Kennedy family, Sophia Lauren, Raquel Welch and many more.
Erik Mortensen is named artistic director.
The House JEAN-LOUIS SCHERRER launches a new Ready-to-Wear line for men.